Senior UX Writer, Travel Ads (google)

Qualifications

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
  
• 6 years of experience in writing, editorial, marketing, UX writing, content design, or related, as well as leading content strategy projects.
  
• Experience on UX-focused product writing and shaping content for multi-disciplinary projects.
• Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link and/or access instructions).
  

Preferred qualifications:

• Experience shaping and managing content strategy for large scale efforts.
• Experience developing and creating taxonomies and classification systems.
  
• Excellent presentation, communication, and collaboration skills.
  

Summary

• Bachelor's degree or equivalent practical experience.
  
• 6 years of experience in writing, editorial, marketing, UX writing, content design, or related, as well as leading content strategy projects.
  
• Experience on UX-focused product writing and shaping content for multi-disciplinary projects.
• Include a portfolio, website, or any other relevant link to your work in your resume (providing a viewable link and/or access instructions).
  

Description

At Google, we follow a simple but vital premise: "Focus on the user and all else will follow." Google’s UX Writers use their gift for language to design intuitive, delightful product experiences that help people accomplish their goals.

Google User Experience (UX) is made up of multi-disciplinary teams of UX Designers, Researchers, Writers, Content Strategists, Program Managers, and Engineers: we care deeply about the people who use our products. The UX team plays an integral part in gathering insights about the attitudes, emotions, and behaviors of people who use our products to inspire and inform design. We collaborate closely with each other and with engineering and product management to create industry-leading products that deliver value for the people who use them, and for Google’s businesses.

As a UX Writer, you’ll regularly use craft, empathy, logic, and data to inform writing and design choices. You’ll drive guidelines, create frameworks, design solutions, influence product vision, manage cross-functional projects, and work with leadership to set goals. You’ll apply user-centered design methods to all elements of product design, with a focus on clarity, coherence, quality, accessibility, and global relevance. You’ll partner with teams to concept, test, design, and deliver human-centered user experiences and build products that are distinctively Google: inclusive, helpful, useful, and trusted.

In this role, you’ll lead UX writing and content design for different user segments across Travel Ads verticals for different (e.g., Things to Do, Hotels, Vacation Rentals), partnering with cross-functional leads and stakeholders to define content standards, patterns, and frameworks.

Google Ads is helping power the open internet with the best technology that connects and creates value for people, publishers, advertisers, and Google. We’re made up of multiple teams, building Google’s Advertising products including search, display, shopping, travel and video advertising, as well as analytics. Our teams create trusted experiences between people and businesses with useful ads. We help grow businesses of all sizes from small businesses, to large brands, to YouTube creators, with effective advertiser tools that deliver measurable results. We also enable Google to engage with customers at scale.

The US base salary range for this full-time position is $134,000-$198,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Responsibilities

• Use writing and content design skills to create UI text that facilitates user navigation, as well on-boarding, promos, error messages, instructional materials, and other components of the user experience.
• Drive outlook for product language and content across a product or subject-matter domain, and ensure cohesive product narratives. Document your strategies with guidelines and establish best practices and strategy principles.
• Manage projects from needs assessment to implementation. Identify opportunities, establish priorities, secure resources, and manage stakeholders.
• Collaborate with designers, researchers, legal, marketing, product managers, and engineers. Influence and adapt to stakeholders and their feedback.
• Provide leadership, direction, and mentorship to junior UX writers and educate cross-functional partners on the role of UX writing and content strategy throughout the product development process.

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